Lovable in Spanish: build your website by describing your business in your own language
A "Lovable in Spanish" is a tool that generates your website from a description of your business in your own Spanish, not translated English, using the words your customer actually searches and uses.
You searched “how to build my website with AI,” saw a video of Lovable (or Bolt, or v0), and loved it: you describe what you want and a page comes out on its own. You open the tool and everything’s in English. The buttons, the examples, the instructions. You write in Spanish what your business sells, and it spits back machine-translated text, things like “Welcome to our gastronomic establishment.” Nobody in your neighborhood talks like that. You end up translating your own business into English in your head just so the tool gets it. That’s a tax you shouldn’t have to pay. A Lovable in Spanish is exactly that: an AI tool that builds your website from you describing your business in your own Spanish, with no detour through English first.
What is a “Lovable in Spanish,” and why does the language matter?
It’s not just that the screen is in Spanish. It’s that you describe your business the way you’d actually say it — “I have a lunch counter in Oaxaca, I sell comida corrida, the menu changes daily, I want people to see today’s menu and message me on WhatsApp” — and out comes a site that talks to your customers in their Spanish, not a translation.
You notice the difference in the page copy. A tool built for English gives you “Get in touch,” or if it translates it, leaves you with “Póngase en contacto con nosotros” (nobody says that). What you want is “Escríbenos por WhatsApp” or “Márcanos.” When you describe your business in Mexican Spanish from the start, the first draft already comes with the words your customer uses and searches for — not the ones some auto-translator guessed you meant.
What changes when I describe my business in Spanish instead of English?
Three very concrete things change: you nail your specific trade without wrestling with translation, you show up when your customer searches for you on Google, and you tweak the site by talking instead of translating instructions in your head. Here are all three, in detail.
You nail your specific trade without wrestling with translation
A salon owner who writes “I want to list my services: haircut, color, keratin treatment, acrylic nails, and pedicure” in Spanish gets those names exactly as written. In a tool built for English, “keratina” becomes “hair treatment” and “uñas acrílicas” becomes “nail services,” and you end up correcting it word by word until it sounds like your business instead of a salon in Los Angeles. Starting in the right language saves you that whole slog.
The words your customer types into Google are in Spanish
Your customer doesn’t search “hair salon near me.” She searches “estética cerca de mí” or “dónde me hacen las uñas en la Narvarte.” If your page is written in the Spanish people actually type, it finds you. If it’s in English, or in that stiff translator Spanish, you don’t show up when it counts. Describing your business in your own language isn’t a convenience — it’s how people find you.
You make edits by talking, the way you’d talk to an employee
“Bump the haircut up to 280.” “Take out the gift cards thing, we don’t do that here.” “Put the menu first and the business history at the bottom.” You give instructions in your everyday Spanish — no translating instructions into English, no clicking through twenty menus. You talk to it and it fixes itself. That’s what people mean when they ask for a Lovable in Spanish.
Is Lovable bad, or is it just not for me?
No — Lovable, v0, and Bolt aren’t bad; they’re great tools, built for a different user. Let’s be fair about it, because that’s the point here.
An English-first tool is right for you if: you already move comfortably in English, you’re building something more technical (a dashboard, an internal tool, an app with real logic), or your product’s audience speaks English. If that’s you, stay right where you are — those tools work beautifully.
Describing in Spanish (an alternative to Lovable, like Proyecta) is right for you if: your business is local, here in Mexico, your customers speak Spanish, and you want to explain your business without translating it in your head first. The advantage isn’t that the AI is smarter. It’s that you lose nothing in the round trip through another language.
To put it plainly: if your English is solid and you’ve already got the hang of Lovable, don’t change a thing. This is for people who think, sell, and serve customers in Spanish, and want their website to do the same.
What does building my site in Spanish actually look like?
You describe your business to Proyecta in Spanish, exactly the way you’d say it — nothing filtered through English — and the tool builds the site using those same words. A real example:
“I own Fonda Doña Mari, in downtown Oaxaca, at Tinoco y Palacios 210. I sell comida corrida for 85 pesos, with soup, the daily stew, a drink, and dessert. I’m open Monday through Saturday, 1 to 6 pm. I want people to see today’s menu, some food photos, the address with a map, and a big WhatsApp button to 951 123 4567. It should look good on a phone.”
A couple of hours later, out comes a real, published site with its own link — the same one you send over WhatsApp that same afternoon. All in Spanish, using your own words. No translating anything, no fiddling with boxes, no guessing which English button did what.
Two things I hear a lot
- “But I don’t know English.” That’s exactly the point: you don’t need to. Describe your business in Spanish and you’re set.
- “I already put my business into an English tool and the text came out kind of weird.” That’s normal — it gets over-translated and sounds stiff. Starting in Spanish from the beginning, that doesn’t happen to you.
The final test: on your phone
Open it on your phone, since that’s where most of your customers will see it, and check:
- Does the copy sound like the way you talk, or like a translation?
- Are these the words your customer would actually Google?
- Does the WhatsApp button stand out without you having to point it out?
- Can you read it without zooming in?
If something feels off, just say so and it gets changed — in Spanish.
Describe your business to Proyecta in your own Spanish, see what comes out, and publish it if you like it (proyecta.dev). And if it doesn’t convince you, don’t publish it — but at least you did it without having to translate your business into English first.